As knife crime continues to climb, it's welcome news to hear that Jamal Edward's Delve project, has secured funding from Google and the Wellcome Trust to open four new youth centres, in Acton!
Jamal Edwards MBE, is the celebrated founder of SB.TV, a youtube channel he started at the age of 15, giving grime music a platform and pushing underground artists such as Dizee Rascal and Wiley into the mainstream. He was chosen to appear in a Google chrome advert in 2011 which was so popular and had so many visitors, it caused his site to crash. As his audience grew he helped launch some of the biggest names in music including Stormzy and Ed Sheeran.
At just 28 years old Jamal is a huge success story and has become known for breaking artists into the mainstream market. In 2014 Jamal was awarded an MBE for his services to music, and the accolades go on and on; named in the 2014 Forbes 30 under 30 list, THE 2019 Soho House 30 under 30 list, GQ recently named him as the most connected man of all time and today he is in high demand as a role model, inspiring a new generation of youth. This year alone he has taken part in the GQ Heroes series, helping to address issues with mental health, he has appeared on the catwalk for Hermes, is one of the faces of Primark for their 50th anniversary campaign and also the face of the Kurt Geiger A/W2019 campaign.
In celebration of all that Jamal has achieved and his contributions to the local community, Acton Unframed, (a grassroots street art project that aims to bring world class street art to Acton) has chosen Jamal as the subject for the next mural, a 3D metal sculpture by award winning artist Matt Small.
See the interview at BBC Newsround